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- 30 Tan Neutral
- Organic aloe · hyaluronic acid
- COSMOS NATURAL
Therapium VELOURIS™ Correcting Concealer — 30 Tan Neutral
Buildable mineral coverage in shade 30 Tan Neutral.
A lightweight concealer with organic aloe leaf juice, two weights of hyaluronic acid and mineral pigments, formulated for seamless blending under the eyes and on blemishes in a 4 ml tube.
What it does
- Neutral coverage and contouring — mineral pigments in shade 30 Tan Neutral conceal dark circles on tan skin or sculpt soft, natural depth on medium skin.
- Hydration you can feel on the surface — organic aloe leaf juice, glycerin and sodium PCA help the skin around the eyes feel hydrated and comfortable under the concealer.
- Smooth glide, crease-free finish — organic shea butter, rice bran oil and plant waxes give a soft, flexible texture designed not to settle into lines.
- 4 mltube with applicator
- 7shades from fair to deep
- 2weights of hyaluronic acid
How to use
- 1Apply in small dots where you want coverage
- 2Tap out with a fingertip or a small brush
- 3Build a second thin layer if you need more
Ships from Latvia · 3–6 working days · free shipping over £77
30-day returns · unopened products
- Organic aloe & hyaluronic acid
- Pure mineral pigments
- COSMOS NATURAL · Ecocert Greenlife
- Vegan · fragrance free
- 4 ml tube with applicator
- Made in the EU
- Ships from Latvia · 3–6 working days
- Made in the EU
- Vegan · fragrance free
Therapium
Therapium VELOURIS™ Correcting Concealer — 30 Tan Neutral
Buildable mineral coverage in shade 30 Tan Neutral.
Every figure below is printed on the packaging.
- 4 mltube with precision applicator
- 7shades from fair to deep
- 2weights of hyaluronic acid
- 3plant waxes (sunflower, rice bran, fruit)
Neutral mineral coverage for tan skin tones
A lightweight 4 ml mineral concealer in shade 30 Tan Neutral, formulated with organic aloe and plant waxes to disguise dark circles on tan skin or softly sculpt medium complexions.
Visible benefits
Colour & finish
- Fast-absorbing, non-greasy feel — light plant-derived emollients.
Hydration
- Light moisture without weight — butylene glycol attracts water to the surface.
Scent & feel
- Fragrance-free formula — no perfume is listed in the ingredients; hyaluronic acid, peony root and blueberry extracts are present in small amounts, near the end of the list.
Soothing & comfort
- A soothing, refreshing feel — aloe leaf juice comforts the skin as it hydrates.
Barrier & protection
- Cushioning comfort for dry skin — shea butter softens and helps keep moisture in.
- Softer skin, less dryness — rice bran oil nourishes the surface.
Key ingredients
-
Aloe Barbadensis (Aloe) Leaf Juice
Formula base
fresh, light hydration on the surface
-
Butyrospermum Parkii (Shea) Butter
Organic plant butter
smooths and softens skin
-
Oryza Sativa Bran Oil
Emollient oil
supports smooth glide and comfort
-
Glycerin
Humectant
attracts moisture to the surface layer
-
Sodium PCA
Natural moisturising factor component
binds water
-
Sodium Hyaluronate
Hyaluronic acid salt
surface hydration (small amount)
What the science says
Aloe vera — In research on moisturising creams, versions containing aloe raised the water content of the outermost skin layer after 2 weeks, compared with the same cream without aloe. [1]
Plant emollients and humectants — Research on moisturising ingredients notes that emollients help keep skin smooth, while humectants hydrate the outermost skin layer. Results depend on the whole formula and on regular use. [2]
The cited aloe study compared creams with and without aloe; we do not know how the aloe level in our concealer compares with the one in the study, so we quote it only as research on the ingredient. Organic aloe leaf juice is the first ingredient here, followed by plant oils, butter and waxes. Hyaluronic acid, peony root and blueberry extracts sit near the end of the INCI list, after the preservative, so they are present in small amounts and we do not credit them with a visible effect.
These are published studies on the ingredients, not tests of this product. Study concentrations and formulas differ from ours; individual results vary.
Studies cited
- Dal'Belo SE, Gaspar LR, Maia Campos PM (2006). Moisturizing effect of cosmetic formulations containing Aloe vera extract in different concentrations assessed by skin bioengineering techniques. Skin Research and Technology 12(4):241-246. PubMed 17026654 · DOI
- Lodén M (2003). Role of topical emollients and moisturizers in the treatment of dry skin barrier disorders. American Journal of Clinical Dermatology 4(11):771-788. PubMed 14572299 · DOI
Your routine
- Dot under the eyes or over blemishes for tan skin coverage, or along the hollows of the cheeks for soft contouring on medium skin.
- Blend gently outward with a fingertip, makeup sponge or small brush until seamlessly diffused.
- Build coverage in sheer layers where needed, allowing each application to meld with the skin.
Who it's for
Tan skin with neutral undertones seeking natural under-eye coverage, or medium complexions looking for a subtle, natural cream contour. Suitable for the eye area.
Good to know
- Shade: 30 Tan Neutral, the sixth of seven. Every shade shares the same formula and the same INCI list — only the pigment load changes.
- Vegan — the three waxes are sunflower seed, rice bran and Rhus succedanea fruit wax, all plant-derived. The foundation is not vegan; it contains beeswax.
- Suitable for the eye area, including on sensitive skin.
- How to choose a shade without seeing it covers the undertone tests in more detail.
Is this your shade?
Neutral at tan depth — no obvious pink or gold, which makes it the safer choice when you are ordering without seeing it. From 30 upwards our concealer range is neutral only: if your skin is tan and clearly warm or clearly cool, this will read very slightly off, and we would rather say so than pretend the range is wider than it is.
- Under the eye — this is the shade if your foundation is 35 Tan Warm or 40 Deep Neutral. On deeper skin the one-step-lighter rule matters more, not less: going two steps lighter is where the ashy under-eye comes from.
- On blemishes and redness — match your foundation depth instead, so 30 covers on tan skin.
- As a contour — on medium skin, 30 is about one shade deeper than the complexion, which is the right distance for a soft contour under the cheekbone.
- If you are between — 25 Medium Neutral and 35 Deep Neutral are the steps either side.
Scent
No perfume is listed in the ingredients.
Full ingredients (INCI)
Aloe Barbadensis (Aloe) Leaf Juice➀, Dicaprylyl Carbonate, Butylene Glycol, Butyrospermum Parkii (Shea) Butter➀, Polyglyceryl-3 Polyricinoleate, Dodecane, Oryza Sativa Powder, Oryza Sativa Bran Oil, Vegetable Oil, Helianthus Annuus Seed Wax, Oryza Sativa Bran Wax, Rhus Succedanea Fruit Wax, Polyglyceryl-3 Diisostearate, Glycerin➁, Sodium PCA, Sodium Chloride, Xanthan Gum, Sodium Dehydroacetate, Lactic Acid, Aluminum Hydroxide, Glycolipids, Paeonia Lactiflora (Peony) Root Extract, Vaccinium Myrtillus (Blueberry) Fruit Extract➀, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, +/- [CI 77891 (Titanium Dioxide), CI 77491, CI 77492, CI 77499 (Iron Oxides)]➂. ➀ Ingredients from organic farming. ➁ Made using organic ingredients. ➂ Pure mineral pigments.Therapium Ltd, company number 16471805 · 71–75 Shelton Street, Covent Garden, London WC2H 9JQ, United Kingdom
The studies cited are about the ingredients, not tests of this product. A cosmetic acts on the appearance of the skin and hair.
Side by side
VELOURIS™ next to a typical concealer
What you can check on our packaging, set against what a typical product in this category prints.
| Therapium VELOURIS™ | Many concealers in this category | |
|---|---|---|
| Base formulation | Therapium VELOURIS™Organic aloe vera leaf juice heads the ingredient list | Many concealers in this categoryWater is often the first ingredient in liquid concealers |
| Hydrating components | Therapium VELOURIS™Sodium hyaluronate, hydrolysed hyaluronic acid and organic shea butter | Many concealers in this categoryFormulas often use alternative humectants or texturisers |
| Pigment source | Therapium VELOURIS™Mineral pigments from iron oxides and titanium dioxide | Many concealers in this categorySome cosmetic concealers utilise synthetic colourants |
| Fragrance | Therapium VELOURIS™No perfume is listed in the ingredient list | Many concealers in this categoryMany concealers include added fragrance accords |
| Plant waxes | Therapium VELOURIS™Sunflower seed, rice bran and fruit waxes from plants | Many concealers in this categoryWax blends and textures vary across formulations |
| Certification | Therapium VELOURIS™COSMOS NATURAL, certified by Ecocert Greenlife | Many concealers in this categoryCertification varies by product |
No brand is named here because no brand was tested. The right-hand column describes the category from publicly printed labels.
On the pack
Full ingredients (INCI)
In the order printed on the label, from the highest concentration down.
Aloe Barbadensis (Aloe) Leaf Juice➀, Dicaprylyl Carbonate, Butylene Glycol, Butyrospermum Parkii (Shea) Butter➀, Polyglyceryl-3 Polyricinoleate, Dodecane, Oryza Sativa Powder, Oryza Sativa Bran Oil, Vegetable Oil, Helianthus Annuus Seed Wax, Oryza Sativa Bran Wax, Rhus Succedanea Fruit Wax, Polyglyceryl-3 Diisostearate, Glycerin➁, Sodium PCA, Sodium Chloride, Xanthan Gum, Sodium Dehydroacetate, Lactic Acid, Aluminum Hydroxide, Glycolipids, Paeonia Lactiflora (Peony) Root Extract, Vaccinium Myrtillus (Blueberry) Fruit Extract➀, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, +/- [CI 77891 (Titanium Dioxide), CI 77491, CI 77492, CI 77499 (Iron Oxides)]➂.
➀ Ingredients from organic farming. ➁ Made using organic ingredients. ➂ Pure mineral pigments.
Good to know: Fragrance-free: no perfume is listed in the ingredients. Suitable for the eye area, including sensitive skin.
For external use only. A cosmetic acts on the appearance of the skin and hair.
Who makes it
Made in the EU, certified, and fully declared
VELOURIS™ is made in the EU under Regulation (EC) No 1223/2009, notified in the EU cosmetics portal (CPNP no. 5733247) and certified COSMOS NATURAL by Ecocert Greenlife. Therapium Ltd in London owns the brand and sells it.
- COSMOS NATURAL · Ecocert Greenlife
- EU CPNP notification no. 5733247
- Vegan · fragrance free
- Made in the EU
Product safety information
ManufacturerNORD Beauty SIA (reg. no. 40203354922)
Balozu 20a, Riga, LV-1048, Latvia
support@selfnamed.com
Responsible personEU: NORD Beauty SIA, Balozu 20a, Riga, LV-1048, Latvia · support@selfnamed.com
UK: Mypure Ltd, Unit 1 Bethersden Business Centre, Bethersden, Kent, TN26 3JL, United Kingdom

The questions people actually ask
Short answers from what is printed on the pack. If what you need is not here, ask us before you buy rather than after.
Answers refer to the formula printed on the pack you receive.
How should I apply VELOURIS™ Concealer?
Apply in small dots where you want coverage. Tap out gently with a fingertip or a small brush, working outwards. Build a second thin layer if you need more coverage, rather than one thick layer.
Is shade 30 Tan Neutral right for me?
Shade 30 Tan Neutral is a neutral tan shade, deep enough to cover on tan skin and ideal when you are ordering without seeing it. On medium skin, it also works as a soft contour.
Can I use it under the eyes and on blemishes?
Yes. Under the eye, choose this shade if your foundation is 35 Tan Warm or 40 Deep Neutral. On blemishes and redness, match your foundation depth.
Does it contain fragrance?
No. No perfume is listed in the ingredients.
Is it vegan and certified?
Yes. It is vegan, with waxes derived from sunflower seed, rice bran and fruit, and certified COSMOS NATURAL by Ecocert Greenlife.
How much is in the tube?
4 ml, in a tube with a precision applicator.
Is it suitable for delicate skin?
Formulated with organic aloe leaf juice, two weights of hyaluronic acid and organic shea butter, the texture stays comfortable under the eye and on sensitive skin.
What are the shipping rates and returns?
Made and dispatched from Latvia: delivery usually takes 3–6 working days to Romania and 3–7 working days to the other countries we ship to. Delivery costs £6 and is free on orders over £77 (Romania: 19 lei, free from 190 lei). Unopened products can be returned within 30 days of delivery; this includes your legal 14-day right of withdrawal. Details: Shipping & delivery and Returns & refunds.
Targeted coverage for a fresh complexion.
Add VELOURIS™ in shade 30 Tan Neutral to your routine. Unopened, it can be returned within 30 days.
- 4 ml£25.90
Ships from Latvia · 3–6 working days · free shipping over £77
30-day returns · unopened products


