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- Dusty Rose
- Rice bran · shea butter
- Vegan · 99% natural
Therapium VELOURIS™ Matte Lipstick — Dusty Rose
Soft, muted rose in shade Dusty Rose.
A comfortable velvety matte lipstick formulated with rice bran oil, plant waxes and organic shea butter, in a 4 g bullet.
- Dusty Rose delivers a soft, muted pink in a velvety matte finish that does not leave lips feeling parched.
- Formulated with plant-based sunflower and rice bran waxes, organic shea butter and cold-pressed blueberry seed oil.
- Pure mineral pigments provide rich everyday colour without synthetic dyes, carmine or beeswax.
- 99%natural origin content
- 4 gbullet
- 2wearable neutral shades
How to use
- 1Apply straight from the bullet starting at the centre
- 2Blot with a tissue and reapply for deeper colour
- 3Use a lip balm underneath if lips are flaky
Ships in 24–48 h · free shipping over 485 lei
60-day returns · if it is not for you, send it back
- Rice bran & castor oils · shea butter
- Vegan formula · no carmine or beeswax
- 99% natural origin (ISO 16128)
- Mineral colour · no synthetic dyes
- 4 g bullet
- Made in the EU
- Ships in 24–48 h
- Made in the EU
- Vegan · 99% natural
Therapium
Therapium VELOURIS™ Matte Lipstick — Dusty Rose
Comfortable velvety matte colour for lips.
Every figure below is printed on the packaging.
- 99%natural origin content (ISO 16128)
- 4 gmatte bullet
- 2wearable neutral shades
- 0synthetic dyes or animal pigments
Side by side
VELOURIS™ next to a typical matte lipstick
What you can check on the pack, set against what a typical matte lipstick prints.
| Therapium VELOURIS™ | Many products in this category | |
|---|---|---|
| Pigment source | Therapium VELOURIS™Pure mineral iron oxides, mica and titanium dioxide | Many products in this categorySynthetic colourants and animal-derived pigments |
| Moisture base | Therapium VELOURIS™Rice bran oil, organic shea butter and blueberry seed oil | Many products in this categoryMineral oil or volatile silicone fluids |
| Wax structure | Therapium VELOURIS™Plant-based sunflower and rice bran waxes | Many products in this categorySynthetic microcrystalline waxes or animal-derived lanolin |
| Lip comfort | Therapium VELOURIS™Comfortable glide that does not leave lips feeling parched | Many products in this categoryMatte finishes that feel dry or highlight surface flakes |
| Formulation standards | Therapium VELOURIS™99% natural origin content according to ISO 16128 | Many products in this categoryFormulas without declared natural origin percentage |
| Product information | Therapium VELOURIS™Full ingredient list and usage directions on product page | Many products in this categoryComplete details sometimes omitted from product pages |
No brand is named here because no brand was tested. The right-hand column describes the category from publicly printed labels.
Key ingredients
What does the work, and in what amount
The key ingredients declared in the formula, with their role on the lips.
Rice bran & castor oils
INCI: Oryza Sativa Bran Oil, Ricinus Communis Seed Oil
Role: emollient plant oils
Form the base of the bullet, giving smooth glide in a single pass.
Organic shea butter
INCI: Butyrospermum Parkii Butter
Role: plant butter from organic farming
Leaves lips feeling soft and comfortable under a matte finish.
Sunflower & rice bran waxes
INCI: Helianthus Annuus Seed Wax, Oryza Sativa Bran Wax
Role: plant waxes
Hold the shape of the bullet and ensure an even, velvety application.
Organic blueberry seed oil
INCI: Vaccinium Myrtillus Seed Oil
Role: plant oil from organic farming
Conditions lips with lightweight nourishment.
Mineral pigments
INCI: CI 77891, CI 77491, CI 77499, CI 77742, Mica
Role: iron oxides, mica and titanium dioxide
Vitamin E
INCI: Tocopherol
Role: plant antioxidant
Every ingredient appears in the full INCI list below, in label order.
The routine
Comfortable matte wear, in three steps
A velvety matte finish that glides on smoothly without feeling dry.
-
Step 1
Prep
If lips are flaky, apply a lip balm a few minutes before to let it sink in.
-
Step 2
Apply
Apply straight from the bullet, starting at the centre of the lips and gliding outwards.
-
Step 3
Intensify
Blot with a tissue and reapply for deeper, longer-wearing colour.
For external use. Balm belongs underneath, not over the matte colour.
On the pack
Full ingredients (INCI)
In the order printed on the label, from the highest concentration down.
Oryza Sativa (Rice) Bran Oil, Vegetable Oil, Ricinus Communis (Castor) Seed Oil, Coco-Caprylate, Dicaprylyl Carbonate, Helianthus Annuus (Sunflower) Seed Wax, Oryza Sativa (Rice) Bran Wax, Rhus Succedanea Fruit Wax, Capryloyl Glycerin/Sebacic Acid Copolymer, Cellulose, Polyglyceryl-2 Triisostearate, Silica, Rhus Verniciflua Peel Cera, Tocopherol, Parfum/Fragrance, Butyrospermum Parkii (Shea) Butter➀, Aluminum Hydroxide, Ascorbyl Palmitate, Vaccinium Myrtillus (Blueberry) Seed Oil➀, Glycolipids, Stevia Rebaudiana Extract, Helianthus Annuus (Sunflower) Seed Oil, Vanillin, Citrus Aurantium Peel Oil, Limonene, +/- [CI 77861 (Tin Oxide), Mica (CI 77019), CI 77891 (Titanium Dioxide), CI 77742 (Manganese Violet), CI 77491, CI 77499 (Iron Oxides)].
➀ Ingredients from organic farming.
Good to know: Declared fragrance allergen: limonene, from bitter orange peel oil.
For external use only. A cosmetic acts on the appearance of the skin and hair.
Who makes it
Made in the EU, vegan, and fully declared
VELOURIS™ Matte Lipstick is made in the EU under Regulation (EC) No 1223/2009 and notified in the EU cosmetics portal (CPNP no. 5733280). Therapium Ltd in London owns the brand and sells it.
- Vegan formula · no carmine or beeswax
- EU CPNP notification no. 5733280
- 99% natural origin (ISO 16128)
- Made in the EU
Product safety information
ManufacturerNORD Beauty SIA (reg. no. 40203354922)
Balozu 20a, Riga, LV-1048, Latvia
support@selfnamed.com
Responsible personEU: NORD Beauty SIA, Balozu 20a, Riga, LV-1048, Latvia · support@selfnamed.com
UK: Mypure Ltd, Unit 1 Bethersden Business Centre, Bethersden, Kent, TN26 3JL, United Kingdom

The questions people actually ask
Short answers from what is printed on the pack. If what you need is not here, ask us before you buy rather than after.
Answers refer to the formula printed on the pack you receive.
How should I apply VELOURIS™ Matte Lipstick?
Apply straight from the bullet, starting at the centre of the lip. Blot with a tissue and reapply for a deeper finish. Use a lip balm underneath if lips are flaky.
Does this matte lipstick feel dry on the lips?
No. Most of the bullet is oil and wax rather than filler: rice bran oil, castor seed oil, plant waxes and organic shea butter keep the finish comfortable on the lips.
How do I choose between Dusty Rose and Terracotta Nude?
Dusty Rose is a muted, cool-leaning pink that pairs naturally with cool foundation shades. Terracotta Nude is a warm, earthy tone that pairs with warm foundation shades.
Does the formula contain fragrance?
It has a faint sweetness with a citrus edge from vanillin and bitter orange peel oil. Limonene is declared on the label as a naturally occurring fragrance component.
Is it vegan and certified?
The formula is vegan, containing no beeswax, carmine or lanolin. It has 99% natural origin content according to ISO 16128, though it holds no separate third-party certificate.
How much product is in the bullet?
4 g, in a bullet.
What are the shipping rates and returns?
Orders ship within 24–48 hours and arrive in 3–7 business days across Europe and the UK. Shipping is free over 485 lei. Every order has a 14-day right of withdrawal and a 60-day satisfaction guarantee.
Velvety matte colour with all-day lip comfort.
Choose your shade in VELOURIS™ Matte Lipstick. If it is not for you, you have 60 days to return it.
- 4 g163,00 lei
Ships in 24–48 h · free shipping over 485 lei
60-day returns · if it is not for you, send it back
