Therapium PURIDA™ All-Day Freshness Roll-On, studio photo
Therapium PURIDA™ All-Day Freshness Roll-On, front label
Therapium PURIDA™ All-Day Freshness Roll-On, styled scene

50 ml roll-on

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  • Aluminium free
  • Triethyl citrate · shikimic acid
  • Lavender & eucalyptus

Therapium PURIDA™ All-Day Freshness Roll-On

Aluminium-free roll-on for all-day underarm freshness.

Instead of aluminium salts, triethyl citrate and shikimic acid address odour as it forms, with organic aloe leaf extract and panthenol for skin comfort, in a 50 ml roll-on bottle.

  • Triethyl citrate and shikimic acid address odour as it forms, without blocking perspiration.
  • Organic aloe extract and panthenol keep skin feeling comfortable in a frequently shaved area.
  • Organic macadamia seed oil gives enough slip to apply in two or three swipes without dragging.
  • 50 mlroll-on bottle
  • 0aluminium salts
  • 4herbal essential oils

How to use

  1. 1Apply to clean, dry underarms
  2. 2Two or three swipes are enough
  3. 3Let it dry for a moment before dressing

Ships in 24–48 h · free shipping over 485 lei

60-day returns · if it is not for you, send it back

  • Triethyl citrate · shikimic acid
  • Organic aloe leaf extract base
  • Vegan · aluminium free
  • Panthenol for skin comfort
  • 50 ml roll-on bottle
  • Made in the EU
  • Ships in 24–48 h
  • Made in the EU
  • Vegan · aluminium free
Therapium PURIDA™ All-Day Freshness Roll-On in a cinematic scene

Therapium

Therapium PURIDA™ All-Day Freshness Roll-On

All-day underarm freshness without aluminium salts.

Every figure below is printed on the pack or from the product facts.

  • 50 mlroll-on bottle
  • 0aluminium salts
  • 2deodorising actives
  • 4herbal essential oils

Side by side

PURIDA™ next to a typical roll-on deodorant

What you can check on the pack, set against what a typical deodorant in this category prints.

Therapium PURIDA™Many products in this category
Deodorising ingredients Therapium PURIDA™Triethyl citrate and shikimic acid in place of aluminium salts Many products in this categoryMany products in this category rely primarily on aluminium salts
Formula base Therapium PURIDA™Organic aloe leaf extract forms the primary liquid base Many products in this categoryMany products rely on water and synthetic glycols
Skin comfort Therapium PURIDA™Panthenol and glycerin support comfort after shaving Many products in this categoryFormulas often lack dedicated soothing ingredients
Gliding emollient Therapium PURIDA™Organic macadamia seed oil and cetearyl alcohol for smooth glide Many products in this categoryMany products use synthetic slip agents
Fragrance source Therapium PURIDA™Natural aroma from lavender, eucalyptus, rosemary and patchouli oils Many products in this categoryMany deodorants use synthetic fragrance accords
Ingredient list Therapium PURIDA™Full INCI list and organic designations printed on the pack Many products in this categoryFull lists may be missing or incomplete on outer packaging

No brand is named here because no brand was tested. The right-hand column describes the category from publicly printed labels.

Key ingredients

What does the work, and in what role

The ingredients named on the pack and in the product facts.

  1. Triethyl citrate

    INCI: Triethyl Citrate

    Role: deodorising active, in place of aluminium salts

    Addresses odour as it forms without blocking perspiration.

  2. Shikimic acid

    INCI: Shikimic Acid

    Role: deodorising active paired with triethyl citrate

    Helps keep underarms feeling fresh throughout the day.

  3. Organic aloe leaf extract

    INCI: Aloe Barbadensis Leaf Extract

    Role: plant base from organic farming

    Forms the base of the formula to keep skin comfortable.

  4. Panthenol

    INCI: Panthenol

    Role: provitamin B5

    Supports skin comfort in a frequently shaved area.

  1. Organic macadamia seed oil

    INCI: Macadamia Integrifolia Seed Oil

    Role: emollient from organic farming

  2. Four herbal oils

    INCI: Lavandula Hybrida, Eucalyptus Globulus, Rosmarinus Officinalis, Pogostemon Cablin

    Role: essential oils

Percentages are the ones declared on the label. Every ingredient appears in the full INCI list below, in label order.

The routine

Your freshness routine, in four steps

A deodorant works on clean, dry underarms.

  1. Step 1

    Cleanse

    Start on clean, dry underarms.

  2. Step 2

    PURIDA™

    Apply two or three swipes per underarm.

  3. Step 3

    Dry

    Let it dry for a moment before dressing.

  4. Step 4

    Freshness

    Stay fresh all day without aluminium salts.

For external use on underarms. Contains macadamia seed oil.

On the pack

Full ingredients (INCI)

In the order printed on the label, from the highest concentration down.

Aqua, Aloe Barbadensis Leaf Extract➀, Macadamia Integrifolia Seed Oil➀, Triethyl Citrate, Glycerin, Polyglyceryl-3 Betainate Lactate, Shikimic Acid, Hydroxypropyl Starch Phosphate, Cetearyl Alcohol, Lavandula Hybrida Grosso Herb Oil, Eucalyptus Globulus Leaf Oil, Rosmarinus Officinalis Leaf Oil, Sucrose Distearate, Panthenol, Pogostemon Cablin Oil, Citrus Aurantium Peel Oil, Xanthan Gum, Algin, Citric Acid, Sodium Dehydroacetate, Parfum, Benzyl Alcohol, Benzoic Acid, Sorbic Acid, Lavandula Oil/Extract, Linalool, Linalyl Acetate, Camphor, Beta-caryophyllene, Cananga Odorata Oil/Extract, Pinene, Limonene, Terpineol, Terpinolene, Geranyl Acetate, Geraniol, Coumarin.

➀ From organic farming.

Good to know: Contains organic macadamia seed oil: not suitable if you avoid tree nuts. Herbal scent from lavender, eucalyptus, rosemary and patchouli essential oils.

For external use only. A cosmetic acts on the appearance of the skin and hair.

Who makes it

Made in the EU and fully declared

PURIDA™ is made in the EU under Regulation (EC) No 1223/2009. Therapium Ltd in London owns the brand and sells it.

  • Made in the EU
  • Vegan · aluminium free
  • 50 ml roll-on
  • Organic aloe base

Product safety information

ManufacturerNORD Beauty SIA (reg. no. 40203354922)
Balozu 20a, Riga, LV-1048, Latvia
support@selfnamed.com

Responsible personEU: NORD Beauty SIA, Balozu 20a, Riga, LV-1048, Latvia · support@selfnamed.com
UK: Mypure Ltd, Unit 1 Bethersden Business Centre, Bethersden, Kent, TN26 3JL, United Kingdom

The front label of the PURIDA™ roll-on bottle
Questions

The questions people actually ask

Short answers from what is printed on the pack. If what you need is not here, ask us before you buy rather than after.

Answers refer to the formula printed on the pack you receive.

How should I use PURIDA™?

Apply two or three swipes to clean, dry underarms. Let it dry for a moment before dressing.

Is this a deodorant or an antiperspirant?

PURIDA™ is a deodorant, not an antiperspirant. It works on odour and does not block natural perspiration.

What works on odour in place of aluminium?

Triethyl citrate and shikimic acid act as the deodorising pair, while organic aloe and panthenol keep skin comfortable.

Can I use it after shaving?

Yes. Panthenol and organic aloe leaf extract support skin comfort in an area that is frequently shaved.

Does it contain nut oils?

Yes. It contains organic macadamia seed oil, so it is not suitable if you avoid tree nuts.

What does it smell like?

Herbal and clean — lavender and eucalyptus up front, with rosemary and patchouli underneath from natural essential oils.

How much is in the bottle?

50 ml, in a convenient roll-on bottle.

What are the shipping rates and returns?

Orders ship within 24–48 hours and arrive in 3–7 business days across Europe and the UK. Shipping is free over 485 lei. Every order has a 14-day right of withdrawal and a 60-day satisfaction guarantee.

All-day freshness, without aluminium salts.

Add PURIDA™ to your routine. If it is not for you, you have 60 days to send it back.

  • 50 ml125,00 lei

Ships in 24–48 h · free shipping over 485 lei

60-day returns · if it is not for you, send it back

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